The Polestar Habitat
Title 05

THE BRAND POSSIBILITY

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The Target

Target market will be people in their late twenties and early thirties. They are hard workers and have certain achievement in their life. They travels from places to places. Love challenges and enjoy their life.

The Concept

Develop a strong and long-term relationship with our customers. More importantly, help save our environment and create a better future, for us and generations.

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THE PERSONA

Archer Chiang | Age 28  
Entrepreneur | Work 24/7 non-stop | Enjoy sunlight while working
Create a “Get sun get done!” habitat for our user.

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THE DESIGN PROCESS

The Two Directions & The Inspirations

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Based on A direction

Key Sketches

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Refinement

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FINAL DESIGN

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This is the digital model of my Polestar HABITAT project. The model is built via AliasAutoStudio and rendered with VRED.

MODELING PROCESS

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DIGITAL MODEL

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360º OVERVIEW

Let’s collaborate and create something together!

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